PPC Manager

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Location
Portsmouth or London
Department
Digital Marketing
About The Role

PPC Manager

Checkatrade – Where Reputation Matters.

We have a fantastic opportunity for an experienced hands on PPC Manager to join our passionate marketing team. You will be responsible for planning and managing performance marketing campaigns on Google Ads. You’ll be the go to person for creating, budgeting and optimising PPC accounts. This is a fun, exciting opportunity to make a difference in an ambitious digital marketplace striving for growth. If you are an expert in running lead generation campaigns then we’d love to hear from you!

Location - London (Kings Cross) or Portsmouth, Hampshire. Hybrid working applies with 2 days office based, 3 days working from home.

Where do you fit in?

Our purpose is to make home repairs and improvements easy. Brand awareness and ongoing profile building will play a huge part in us becoming the go to destination! We do this by being the best in the world at matching homeowners to quality trades to get jobs done well. By doing this brilliantly homeowners come back again and again, and we’ll deliver more high-quality leads to our Checkatrade trades. Reporting to the Marketing Director, you will be running lead generation campaigns, taking our performance marketing to the next level. You will support in defining the PPC strategy to meet KPI’s on a yearly, quarterly, monthly, and weekly basis. You will accurately track project delivery, cost and conversion. You will follow thought-leaders and research relevant strategies to improve and innovate our current PPC roadmap.  You will have the drive and inclination to remain at the forefront of digital marketing, ensuring best practice marketing techniques are at the heart of everything we do! If you are creative, driven and have hands-on experience, then this is the role for you!

 

What’s in it for you?

  • An exciting opportunity to join a household digital brand that is investing heavily on its future.
  • A business that is passionate about marketing and invests in it!
  • A values driven business with excellent benefits package and a fantastic team around you. 

 

What do you need to succeed?

  • Hands-on experience managing large PPC campaigns.
  • Demonstrable experience executing and optimising Google Ads campaigns.
  • Familiar with performance Marketing automation (scripts, in-house tools, external tools).
  • Previous experience with Google Analytics and Data Studio.
  • Ability to contextualize data and communicate ROI.
  • Experience running A/B and incrementality tests.
  • Hands on experience testing bid strategies.
  • Strong knowledge of Google Ads best practise campaign structure.
About Us

Checkatrade is the homeowners choice for finding a local reputable and reliable tradesperson. For over 20 years, we've been the place where reputation matters most - and if you join us, you’ll ensure that our trade members continue to uphold these high standards.

With 44,000 trades available to help with your home improvement project, we’re here to help no matter how big or small the project you are undertaking is.

We're currently going through a period of significant investment and growth and we're looking for exceptional people to join us on our journey to help us achieve our ambitious goals. This is a really exciting time to join our team.

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