Senior CRM Manager (B2C) - 6-12 month fixed term contract

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Location
London
About The Role

Senior CRM Manager (B2C) - 6-12 month fixed term contract. 

 
Do you have a passion for driving CRM campaigns? We are growing and need you!

 

We have an exciting opportunity for an experienced Senior CRM Manager (B2C) on a fixed term basis, within our Consumer Marketing team to develop and manage strategic CRM campaigns that deliver retention and engagement across new and existing consumers. Experienced in relationship marketing you have a knack for planning impactful campaigns that drive rapid and sustainable growth through a varied channel mix from email marketing to SMS campaigns, whilst also working closely with other teams to inform digital and social strategies. If you would like to be part of a forward-thinking, values driven business that truly puts its people first, then we’d love to hear from you.

 

Location: London, Kings Cross. Hybrid working applies. 2 days working in the office, 3 days working from home.

 

Where do you fit in?

Reporting to the Head of Brand, you will be responsible for the the full CRM channel and associated processes, from campaign planning and deployment using a variety of tools including Pardot, Salesforce and SendInBlu. You’ll work collaboratively with the wider business to ensure an integrated approach to our consumer marketing activities in order to deliver engagement, growth and return customers. Additionally, you’ll undertake A/B testing to achieve exemplary results as well as evaluate and report regularly to showcase ROI. You’ll work particularly closely with our Digital and Insights team to ensure a data driven approach to our CRM activity.

 

What’s in it for you?

  • An exciting opportunity to join a household digital brand that is investing heavily on its future.
  • A niche role pulling on your CRM expertise that will have a direct impact on our ambitious growth plans.
  • Competitive salary with an excellent benefits package and a 35-hour working week.

 

What do you need to succeed?

  • Be a passionate, creative and data driven CRM professional with a track record of success in delivering impactful multi-channel campaigns (digital, email, social, SMS).
  • Strong copywriting skills preferably with HTML content experience.
  • Pace, tenacity and resilience along with the ability to work to tight deadlines as well as flexibility across working hours when required.
  • A storyteller who can engage with and influence senior members of the leadership team
  • Ability to manage and direct agencies to drive performance and best practice.
About Us

Checkatrade is the consumer choice for finding a local reputable and reliable tradesperson. For over 20 years, we've been the place where reputation matters most - and if you join us, you’ll ensure that our trade members continue to uphold these high standards.

With 44,000 trades available to help with your home improvement project, we’re here to help no matter how big or small the project you are undertaking is.

We're currently going through a period of significant investment and growth and we're looking for exceptional people to join us on our journey to help us achieve our ambitious goals. This is a really exciting time to join our team.

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